RSL and Accor march to the same beat with exclusive accommodation partnership
Accor appointed ‘Official Hotel & Resort Partner for RSL’
Accor has signed an exclusive partnership agreement with the Returned & Services League of Australia (RSL) to benefit RSL members across Australia.
Under the agreement, Accor will provide RSL with a complete range of benefits and offers to their members, including accommodation savings at Accor’s 200 hotels across Australia and 3500 hotels globally. In addition, RSL members will be able to get significant membership discounts to Accor’s loyalty programme, Advantage Plus.
As official Hotel & Resort Partner for RSL, Accor will also support the RSL organisation in fund raising activities and promotions.
Announcing the partnership deal, RSL National Vice President Mr Don Rowe , said: “This prominent partnership with the Accor Hotel Group will provide a significant tangible benefit to the RSL National Membership. The RSL has a strong vibrant membership of over 180,000 members around Australia; I know that our members will welcome this partnership with Accor. We look to forward to a successful association the Accor Group.”
Accor will be able to provide a vast range of hotel product for RSL members, including city, regional and resort locations, says Accor Australia Chief Operating Officer, Simon McGrath.
“We already know how prolific many RSL members are when it comes to travel, whether it be for domestic or international travel.
We have already worked with the RSL on a national basis and with RSL sub branches at a local level, and this agreement will extend that to a more formal, more all-encompassing partnership.
The agreement reflects the importance and popularity of the RSL organisation in Australia. They play such a positive and proactive role in ensuring that communities remain strong and supportive, and that reflects Accor’s ethos.
We believe RSL members will benefit considerably from the partnership as it will provide them access to rates not available to the general public. We look forward to each member becoming a close partner of Accor for their accommodation needs and hope to build on this agreement in future years.”
Source: eTravel Blackboard, 17 December 2012
